The next step in the set up process is finding other Snowledge users to follow. You can find people by syncing your contacts and/or your Facebook account, or by search.
When you find someone, you can either tap on their name to view their profile, then tap on the top left to follow them, or just tap right away to follow them:
You'll see as confirmation. If the user's account is private, you'll see until they have approved your follow request.